January 23, 2024

12 Office Renting Success Stories

In today's competitive business landscape, startups, companies, and small teams often encounter the daunting task of finding the perfect workspace that aligns with their needs without stretching their budget to the limit. With rising rent fees posing a significant challenge, the quest for an affordable and suitable office space has become a pressing issue for businesses of all sizes.

However, amidst these challenges, numerous business pioneers have managed to navigate these hurdles by adopting innovative approaches to office renting. By exploring 12 inspiring success stories in this blog post, we aim to explore how these entrepreneurs found their ideal office spaces, harnessed their potential, and ultimately thrived. Through these real-life examples, we can uncover valuable insights and lessons that empower businesses to make informed decisions regarding securing the perfect workspace for their growth and success.


Etsy, the popular e-commerce platform, was founded in a humble Brooklyn apartment by passionate entrepreneurs. As their business flourished and expanded, they relocated to a vibrant communal office space within the same borough, known for its thriving creative community.

The new office space gave Etsy more room to accommodate its growing team and created an environment conducive to collaboration and innovation. Surrounded by like-minded individuals, they were able to tap into a wealth of collective knowledge and forge valuable partnerships. This sense of camaraderie and shared passion fueled their journey toward success.

Etsy was immersed in a supportive community of fellow innovators within this vibrant communal office space. From impromptu brainstorming sessions to informal mentorship opportunities, the collaborative atmosphere fostered boundless creativity and growth. By sharing a room with other passionate entrepreneurs, Etsy expanded its network and gained access to diverse perspectives and expertise.

The move to the communal office space within the same borough was a pivotal moment for Etsy. It allowed them to not only fulfill their immediate space needs but also provided an opportunity to be a part of a dynamic ecosystem that celebrated creativity and entrepreneurship. This decision laid the foundation for Etsy's continued growth and success as it embraced the power of connection, collaboration, and community.


Basecamp, a highly effective and user-friendly project management system, began its operations in the founders' humble apartment. With a shared passion and a clear vision, they tirelessly worked to refine their product and expand their customer base. Their reputation grew, as did their team, attracting top talent from diverse backgrounds.

Recognizing the importance of a collaborative work environment, the founders eventually strategically transitioned from their apartment to a vibrant shared office space. This new space offered ample room to accommodate their growing team and provided state-of-the-art facilities and resources for optimal productivity. The open layout encouraged frequent interactions and idea sharing, fostering a sense of camaraderie and synergy among the employees.

The transition to the shared office space proved to be a pivotal moment for Basecamp. It created an atmosphere where creativity thrived, and the exchange of ideas flourished. The team members felt a deep sense of belonging and were motivated to work towards a common goal. This cohesive working environment resulted in heightened productivity, seamless teamwork, and, ultimately, the continued success of Basecamp.


When Dropbox was founded in the bustling city of San Francisco, it all began with a humble team of just two people. Driven by their unwavering passion and determination, they rented a small office space to lay the foundation of their revolutionary file-sharing platform. Their team increased as word spread about their innovative solution, attracting talented individuals who shared their vision.

Dropbox's energy and creativity flourished with each new team member. Their existing office space was insufficient to accommodate their expanding workforce. After careful consideration, they made the bold decision to relocate to a larger office space that would not only provide ample room for collaboration and innovation but also serve as a physical representation of their remarkable journey.

The new office space became an inspiring environment where ideas flowed freely, and the startup culture that had fueled their success continued to thrive. The walls were adorned with reminders of their incredible growth, serving as a testament to their unwavering commitment.

With this new chapter in its journey, Dropbox was poised to continue transforming how people shared and accessed their files while staying true to their roots and the spirit of innovation propelling them forward.


Hootsuite, a renowned social media management platform, embarked on an inspiring journey in a humble shared office space. With relentless determination and unwavering ambition, they navigated the challenges of growth and success, paving their way to a larger room that could accommodate their expanding workforce. Recognizing the importance of a collaborative environment, they meticulously designed their new office, incorporating innovative features and thoughtful touches that foster creativity and seamless collaboration among their talented team members. From open workspaces to cozy breakout areas, every aspect of the workspace was carefully crafted to inspire and empower their employees.

This thoughtfully designed office space is a testament to Hootsuite's unwavering commitment to innovation and its dedication to providing clients with top-notch social media management solutions. It is a place where ideas flow freely, innovation thrives, and where the future of social media is shaped. With every detail carefully considered, Hootsuite has created an environment that reflects its values and is an incubator for creativity and collaboration.

In this new office, Hootsuite's team members find inspiration in the vibrant colors, the comfortable seating, and the state-of-the-art technology surrounding them. It is a space that encourages communication, sparks innovation, and unlocks the full potential of its talented workforce. With a focus on creating an inclusive and engaging environment, Hootsuite has set the stage for its team members to thrive and excel in their roles.

As Hootsuite continues to evolve and revolutionize the social media management landscape, its thoughtfully crafted workspace remains a symbol of its commitment to excellence. It is where ideas are born, relationships are forged, and groundbreaking solutions are created. Hootsuite's new office is not just a space but a testament to their journey, values, and vision for the future.

Now, more than ever, Hootsuite stands ready to tackle the challenges of the ever-changing social media landscape. With their innovative office as a foundation, they are poised to lead the way, shaping the future of social media management and empowering businesses worldwide.


Indiegogo, a renowned crowdfunding platform, began its journey in a humble shared office space filled with the dreams and aspirations of its founders. As their influence grew, they transitioned to a more prominent location, a modern and vibrant area that provided ample room to host conferences and events. This new location became a hub for innovation and inspiration, attracting entrepreneurs, creators, investors, and industry experts.

The carefully crafted office design of Indiegogo prioritized open communication and collaboration. With comfortable and flexible workspaces, including cozy lounge areas and state-of-the-art meeting rooms, the environment fostered teamwork and synergy. The walls were adorned with motivational quotes and success stories, serving as constant reminders of the potential that lay within each team member.

Indiegogo's commitment to creating a supportive and inclusive workplace culture further propelled their business to new heights of success. Regular team-building activities like hackathons and brainstorming sessions encouraged creativity and problem-solving. The office also featured a well-stocked pantry and recreational areas where employees could unwind and recharge, fostering a healthy work-life balance.

Indiegogo's office space symbolized its values and aspirations as it grew and evolved. It became a place where ideas were nurtured, collaborations were formed, and dreams turned into reality. With each passing day, the energy and enthusiasm within the office served as a driving force, propelling Indiegogo to push boundaries and reshape the crowdfunding landscape.

Indiegogo's journey from a humble shared office space to a thriving and dynamic workspace exemplifies the power of a well-designed environment and a supportive culture. It serves as a testament to the potential within every startup, fueled by the dreams, aspirations, and dedication of its founders and team members.


Squarespace, a website creation platform, started its journey in a small, cozy apartment in the heart of New York City. With just a handful of passionate individuals, they embarked on a remarkable and audacious mission to revolutionize how people build websites. Fuelled by their unwavering determination and relentless pursuit of innovation, their ideas began to take shape and gained incredible momentum. As their influence expanded, it became apparent that a larger space was necessary to accommodate their growing team and ambitious plans. Guided by their entrepreneurial spirit, they scoured the city's vibrant neighborhoods until they stumbled upon a new office space - a spacious hub of creativity, collaboration, and inspiration. Nestled in this inviting environment, their creativity flourished, and the possibilities for innovation seemed limitless. This bigger space offered ample room to scale their operations and provided a nurturing and supportive atmosphere, empowering the growth of their ambitious dreams. With each passing day, Squarespace continues to push the boundaries of website creation, empowering individuals and businesses alike to craft stunning websites that truly stand out in the ever-evolving digital landscape.


Tumblr, the iconic and widely-used blogging platform, had its humble beginnings in a cozy and modest apartment tucked away in the vibrant heart of New York City. Inspired by the bustling energy of the city that never sleeps, the founders embarked on an extraordinary journey as their user base steadily expanded and their aspirations reached new heights.

Driven by their unwavering determination to create a platform that would revolutionize online self-expression, the visionary founders made a strategic and bold decision: to relocate to a spacious and awe-inspiring office space. With an unwavering commitment to excellence, they meticulously crafted and curated every aspect of the new workspace, from the ergonomic furniture that provided comfort during long hours of brainstorming to the vibrant art adorning the walls that sparked inspiration and fostered a sense of boundless creativity.

The new Tumblr headquarters became more than just a physical space; it became a sanctuary for collaboration, innovation, and camaraderie. The open floor plan encouraged spontaneous interactions and cross-pollination of ideas, while cozy nooks and communal spaces provided opportunities for deep dives into creative exploration. With an emphasis on creating an inclusive and diverse environment, the founders ensured that every voice was heard and every perspective was valued, nurturing the unique talents that defined their extraordinary team.

As the sun set over the city skyline, the Tumblr team continued to push the boundaries of what was possible, fueled by their collective passion and the electric atmosphere that enveloped the office. Their journey from a small apartment to a thriving hub of creativity embodied the essence of the startup spirit, reminding us that great things can emerge from the most unassuming beginnings.

In the ever-evolving landscape of technology and self-expression, Tumblr remains a testament to the power of dreams, perseverance, and the unwavering belief that a small idea can grow into a global phenomenon.

Warby Parker

Warby Parker, an innovative eyewear company, began its journey in a humble shared office space fueled by the passion and determination to revolutionize the eyewear industry. With a team of dedicated individuals, they embarked on a mission to redefine how people experience eyewear. As their vision soared, they outgrew their initial space and sought a new chapter in their story.

They meticulously designed a more extensive, state-of-the-art environment, carefully considering every detail to create an atmosphere that fostered creativity and collaboration. The new space accommodated their growing team and preserved the vibrant startup culture that had been the foundation of their success.

With its commitment to excellence and a keen eye for unique design, Warby Parker continues to inspire and set new standards in eyewear. Their innovative approach and unwavering focus on customer satisfaction have earned them a loyal following and propelled them to the forefront of the industry.


Venmo, a widely-used mobile payment service, embarked in a modest office space shared with other ambitious entrepreneurs. Venmo laid the groundwork for future triumphs within this cozy setting, brimming with budding ideas and a strong camaraderie. As their user base expanded and their influence grew, Venmo upgraded to a spacious office with private workspaces. This new environment fostered heightened productivity and encouraged seamless collaboration among the brilliant minds driving the innovative platform. Throughout this transition, Venmo seized the opportunity to craft a workplace that echoed its unwavering commitment to excellence and its steadfast dedication to delivering a seamless payment experience to millions of users worldwide.

With meticulous attention to detail, Venmo created an office space that catered to the unique needs of its employees, providing ergonomic workstations, vibrant communal areas, and state-of-the-art amenities. The open layout design facilitated cross-functional collaboration and sparked spontaneous conversations, often leading to groundbreaking ideas. Additionally, the office featured dedicated areas for brainstorming sessions, equipped with cutting-edge technology and interactive whiteboards, where teams could unleash their creativity and explore innovative solutions.

Moreover, recognizing the importance of work-life balance, Venmo incorporated various wellness initiatives into their office space. A well-equipped fitness center allowed employees to stay active and recharge during breaks, while relaxation zones provided a serene environment for moments of tranquility and reflection. Furthermore, the office boasted a spacious cafeteria offering a diverse range of healthy and delicious dining options, ensuring that employees could refuel their bodies and minds to tackle new challenges with vigor.

By investing in a thoughtfully designed workspace, Venmo elevated the employee experience and nurtured a culture of collaboration, innovation, and continuous growth. As the company continued to thrive and make strides in the mobile payment industry, the new office became a testament to Venmo's unwavering commitment to creating an exceptional work environment that mirrored its passion for providing a seamless payment experience to millions of users worldwide.


Eventbrite, a globally recognized and widely acclaimed event management platform, had its humble beginnings in a quaint and cozy house in San Francisco. Founded by a group of passionate entrepreneurs, their vision and determination fueled their journey of growth and success.

As Eventbrite's popularity soared and the demand for their services increased, they embarked on an exciting and transformative journey of expansion. Moving multiple times to larger spaces, they ensured their growing team had ample room to thrive and collaborate while preserving the cherished startup culture that defined their identity.

Each move to a new space was carefully thought out, accommodating the needs of their growing team and providing an environment that fostered creativity and innovation. From an intimate office to a bustling workspace, Eventbrite's strategic evolution allowed it to scale its operations, attract top talent, and solidify its position as a pioneering force in the event management industry.

Today, Eventbrite stands tall as a testament to the power of perseverance and the ability to adapt to changing times. With a strong foundation rooted in their humble beginnings, they continue revolutionizing how people discover and experience events, impacting the global event landscape.


AppSumo, a renowned deals site exclusively for entrepreneurs, initially kickstarted its journey in a humble shared office space. With a small but dedicated team, they worked tirelessly to bring value to their customers and build their reputation in the industry.

As its customer base grew and its deals gained more traction, AppSumo experienced rapid growth and success. Recognizing the need for a larger and more spacious office, they strategically decided to relocate. The new office was meticulously designed, strongly emphasizing cultivating a vibrant and collaborative atmosphere. Open workspaces, comfortable breakout areas, and inspiring decor were carefully chosen to foster creativity and nurture camaraderie among their highly talented team members.

The spacious environment provided ample room for their expanding workforce and created an inspiring atmosphere that fueled innovation. Team members could freely exchange ideas and collaborate, resulting in even greater heights of success for AppSumo. The new office became a hub of creativity, where groundbreaking deals were curated and innovative strategies were devised.

AppSumo's strategic move to a larger office was a testament to their commitment to excellence and their dedication to creating an environment that nurtured their team's talents. It was a reflection of their growth and success, and it propelled them to new horizons of achievement in the entrepreneurial world.


Zillow, an innovative online real estate marketplace, embarked on its transformative journey in a humble shared office space on a bustling street. With their unwavering commitment to revolutionizing the industry and their relentless pursuit of excellence, they quickly outgrew the limitations of their initial location. Driven by their rapid growth and soaring ambitions, they set their sights on a new home, a sprawling office space in the city's heart.

With its sleek architecture and expansive interiors, this new office became a testament to Zillow's inspiring success story. It provided ample room for their ever-expanding team and became a breeding ground for the company's desired collaboration, creativity, and innovation culture. The open-concept layout facilitated seamless communication and fostered a sense of camaraderie among the employees. The vibrant and energizing ambiance, adorned with modern artwork and state-of-the-art amenities, infused the space with inspiration.

Within these walls, ideas flourished like wildflowers in a meadow. Brainstorming sessions were filled with passionate debates and moments of epiphany, leading to groundbreaking innovations that propelled Zillow to the forefront of the ever-evolving real estate industry. Every office corner exuded an atmosphere of growth and possibility, from the buzzing common areas to the cozy nooks designed for quiet reflection.

As Zillow continued to expand its footprint in the market, its new office symbolized its unyielding determination and pursuit of excellence. It was a magnet for top talent, attracting industry-leading professionals eager to join this dynamic and forward-thinking organization. Together, they forged new paths, disrupted traditional norms, and paved the way for a brighter future in real estate.

In the vast landscape of the industry, Zillow's new office stood tall as a beacon of progress and innovation. It became a sanctuary where dreams were nurtured, challenges were embraced, and extraordinary achievements were celebrated. With every passing day, this vibrant space became a testament to the boundless potential of human ingenuity and the power of a shared vision.

Zillow's journey unfolded in the ever-evolving real estate industry, leaving an indelible mark on the landscape it sought to redefine. As they embraced the limitless possibilities, their new office reminded them of their beginnings and the extraordinary heights they were destined to reach.


These 12 office renting success stories show that a company's workspace is crucial in helping them grow. In renting office spaces, entrepreneurs should consider finding a space that promotes creativity, communication, teamwork, and collaboration. Finding an affordable and suitable workspace that fits your company culture while accommodating growth is essential. By learning from these success stories, businesses can find inspiration and guidance on making their office space work for them.

To become one of the world's leading companies, follow your company's story with Unita Club. Schedule a visit to our offices in Hermosa Beach, El Segundo, or Manhattan Beach at your earliest convenience. Discover our cutting-edge facilities, meet our talented team, and immerse yourself in our exceptional work environment. Join us on this thrilling journey of success and innovation!

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